Famous for incredible shopping, an exciting art scene, and historic architecture, Soho is a can’t-miss destination during your New York trip. From vintage shopping to successful niche art museums, there are plenty of things to do in Soho when you visit this creativity-fueled part of New York.
452 Broadway, New York
This iconic Asian emporium has been serving New York City for over 50 years, providing some of the best shopping in Soho for those seeking one-of-a-kind items imported from Asia and all kinds of merchandise created by Asian Americans. From home decor and furniture to snacks and fashion and everything in between, Pearl River Mart is a beloved shopping destination and symbol of New York City’s unique multicultural population.
351 W. Broadway, New York
What Goes Around Comes Around stocks vintage pre-owned apparel and accessories from top luxury brands like Louis Vuitton, Chanel, Hermès, and more. In addition to pre-owned luxury items, you can browse unique finds like vintage Levi’s, band tees, and even limited-edition runs to hold up What Goes Around Comes Around’s sustainability policy that values pristine luxury and vintage pieces finding homes.
81 Spring St., New York
Visit the Museum of Modern Art’s Design Store, a two-story experience in Soho, for a diverse selection of design objects and interesting gifts from classic twentieth century designers to today’s best and brightest design talents. Browse the HAY Mini Market on the lower level, with a wide variety of accessories from the iconic HAY collection including textiles, stationery, glassware, lighting, and other items. The second floor offers furniture, tech innovations, home decor, toys, and more.
29 Greene St., New York
The Webster Soho is the brand’s fifth luxury multi-brand boutique, offering one of the best shopping experiences in Soho. Spanning six floors in a beautiful cast iron building, this unique Soho boutique features four floors dedicated to luxury brands like Gucci, Fendi, Valentino, Burberry, Balenciaga, and more. The boutique’s upper floors house permanent collaborations with the best in skincare, beauty, and fragrance, like Loewe, Bonjout Beauty, Sisley-Paris, Paume, Westman Atelier, and other iconic brands.
27 Howard St., New York
2nd STREET SoHo is a top Soho shopping destination, featuring one-of-a-kind fashion pieces in premium condition hand-picked by experts at each location. This Soho thrift store offers an impressive selection of styles, from streetwear and luxury to vintage and designer clothes and accessories like bags, belts, eyewear, and more.
If you work up an appetite shopping, you can check out our list of some of the most mouthwatering Soho restaurants.
NW Corner of Houston St. and Bowery, New York
Famed artist Keith Haring painted the first Bowery Wall Mural in 1982, and the rest was history – pledged by the owners as a space for public art, an incredible list of artists has occupied the gallery since. This mural has an interesting backstory in addition to making a great stop on your list of attractions to visit in Soho. With obvious roots in street art, the space is utilized as an outlet for social commentary and creativity combined.
166 Mercer St., New York
With nearly 40 years in business, the June Kelly Gallery is a prolific gallery space in Soho specializing in paintings, photography, drawings, and contemporary sculptures. Featuring works from artists with varying levels of exposure and experience, from up-and-coming names to creators on exhibit at MoMA, this Soho attraction is a well-awarded and unique place to visit.
113 Spring St., New York
Saved from destruction in the late 1960s by artists who had taken up residence in their studios there, the Cast Iron District is now designated as a historic district by the New York City Landmarks Preservation Commission. A pioneer in repurposing industrial space for commercial and residential use while preserving structural integrity, this breathtaking district is a can’t miss attraction in Soho.
77 Mercer St., New York
Allouche Gallery in Soho is a premier commercial art gallery and exhibitor of contemporary art. Exhibitions are highly-curated, giving this Soho art gallery a reputation for highlighting timely, bold artists who challenge conventional visual culture. Allouche Gallery in Soho has been serving the area’s art community since 2014.
558 Broadway, New York
Learn about ice cream and its history at one of Soho’s most unique museums, the Museum of Ice Cream. Your admission to this sensory wonderland includes unlimited ice cream treats in five different varieties, interactive exhibits, the world-famous Sprinkle Pool, and fun activities hosted by the museum’s guides.
251 Spring St., New York
Tap into the joy of color at Color Factory NYC, one of the best museums in Soho. With over a dozen immersive installations that work to engage your senses, call back to your playful childhood days, and encourage you to discover in new ways, this Soho museum is also dedicated to artist collaboration and keeping a dynamic, inclusive space.
26 Wooster St., New York
The Leslie-Lohman Museum of Art in Soho is the only dedicated LGBTQIA+ art museum in the world with a mission to exhibit and preserve LGBTQIA+ art and foster the artists who create it. With roots tracing back to 1969, when the founders first hosted artists in their Soho loft, this iconic museum strives to preserve and uplift the incredible art created by members of the LGBTQIA+ community.
35 Wooster St., New York
The Drawing Center in Soho is a testament to many artistic traditions and interdisciplinary creations. Since 1977, the Drawing Center has showcased a wide range of artists, from chefs and tattoo artists to soldiers and prisoners and anyone else who considers themselves a visual artist. The open, experimental feel of this Soho art gallery makes it a staple in the art community.
Want to learn more about the top museums in New York City? We’ve compiled a list of some of the best New York City museums near our Midtown Manhattan hotel.
With such an impressive list of attractions, shopping, and museums to explore, it’s no wonder most visitors to Soho feel the need to stay a while. Park Terrace Hotel, less than 3 miles from Soho, is a premier hotel with luxurious rooms, suites and amenities to enhance your excursion to the city.
From Park Terrace Hotel, head just down the street to the 42nd St–Bryant Park station and board either the D or F train downtown to Coney Island–Stillwell Ave. Then, Exit the train at B’way–Lafayette and follow the signs for Broadway & Houston Street.